This week, the National Tourism Organization (NTO) of Montenegro presented its proposals for the international tourism exhibition CITM in Shanghai.
“In cooperation with tourism organizations of Montenegro and Serbia, this exhibition presents proposals under the brand Wild Spirit of Europe, which turned out to be a pretty good idea, given the specifics of this area, suitable for the Balkan region, distant markets and habits of Chinese tourists, who during their travels try to visit as many geographically close countries as possible, ”the NTO Montenegro said in a statement.
NTO Montenegro also said that in recent years, Montenegro has seen a significant increase in tourists from China and nearby Asian countries. “During the last year, about 24 thousand Chinese tourists visited Montenegro, which is twice as many as compared to 2016. It was also recorded 34,000 nights booked specifically by Chinese travelers, which is also almost twice as much as last year, ”added the statement.
The trend of growth of holidaymakers in Montenegro continued in China this year. According to official statistics, from January to the end of September 2018, the number of tourists arriving in Montenegro from China increased by about 65%, and the number of overnight stays increased, by about 51 percent.
Based on the ever-growing interest of Chinese tourists to Montenegro, representatives of the National Tourism Organization of Montenegro at the Shanghai Fair held talks with many tour operators and travel agents from China, among which was Ctrip, one of the leaders in this market. The meetings discussed the possibility of attracting more Chinese tourists to the country, the liberalization of the visa regime between Montenegro and China for individual trips, as well as the establishment of ties with tour operators from Montenegro.
It is worth noting that the international tourist exhibition CITM in Shanghai is one of the most important and significant exchange tourism markets in Asia, which gathered more than 2.3 thousand representatives from different countries of the world. This year, it is expected that more than 800 specialized international representatives from the field of recreation and tourism from more than 100 countries will visit the CITM fair in Shanghai.
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